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Brodos Group:
Creative diversity in the mobile phone universe
At the Brodos Group, a leading mobile phone distributor, I applied my versatile design expertise. The redesign of the company brochure and the conceptualization of the IFA 2022 trade show booth showcase my ability to merge strategy and creativity to effectively represent the brand.
Brodo's brochure:
Telefonica marketing
I was responsible for designing the brochure for the Brodos Group, specifically aimed at male mobile phone dealers (30 - 50 years old). It emphasized reliable partnership and Telefonica expertise, highlighted various services and integrated modern design. The positive results led to the revision of all Brodos brochures.
IFA 2022 Berlin
IFA 2022: A contemporary booth with an inviting bar area, inspired by Brodos' in-store decor. My task: Creative wall design, booth lighting, an appealing presentation of beverage menus, and displays. Our target audience, primarily mobile phone retailers aged 30-50, expected an ambiance of comfort and familiarity. The striking light installation above the booth was a highlight, and our design underscored our proven expertise.
Brodos Product Insider
The YouTube channel provided existing customers with sales arguments for mobile products and strengthened the brand image. The focus was on trend research and innovative devices. Sales-oriented scripts were written with SEO in mind. I was responsible for finding topics, researching, directing, camera work, editing and publishing the videos.
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